Crossroads Real Estate
Webflow design and delivery for a pan-European private equity real estate manager.
The new site finally reflects our position and scale in the market.
(Challenge)
Crossroads Real Estate is a pan-European real estate private equity and special situations fund manager with €1.3bn in cumulative assets under management.
They have a track record of unlocking value across complex, multi-jurisdictional transactions. Their previous website, built on Wix, no longer reflected the scale of the firm, the sophistication of their investments, or their thematic approach to value creation.
With no internal marketing team, the company needed a digital partner who could quickly understand their business model, manage the full end-to-end process, and unify several domains held across different parties.
(Deliverables)
We delivered a complete transformation of Crossroads' digital presence - covering strategy, content, design and build - and moved the business to a professional, scalable Webflow platform.
- Structured Webflow CMS for team profiles, investment case studies and key metrics
- Cohesive messaging to reflect their position, scale and pan-European presence
- Clean, modern design aligning with institutional expectations
- Domain consolidation and managed transition away from Wix
(Credits)
(Before & After)
(Results)
- Website now accurately represents Crossroads’ position and capabilities in the market
- CMS allows simple in-house updates without agency dependency
- Strengthened digital presence showcasing the team, strategy and investments
- Ongoing partnership with EASISERV for digital support as the firm grows
(Testimonial)
EASISERV delivered a modern, structured website that reflects our position in the market and is simple for our team to manage.
The transition from Wix was seamless, and the ongoing support has been invaluable.
