61 Billion Searches Conducted Worldwide in August 2007...

Date Published 11/10/2007 - Click here for more recent news

61 Billion Searches Conducted Worldwide in August 2007...

Following on from September's publication of the Hitwise UK search usage figures for August 2007 - we're now fortunate enough to be able to get a global perspective on 'search' with the publication of August 2007 search  figures from Comscore.com. Tabulated below is the distribution of some 61 Billion Searches Conducted Worldwide in August 2007.

Worldwide Search by Region
August 2007
Total World Age 15+, Home and Work Locations*
Source: comScore qSearch 2.0

Total Internet – By Region

Unique Searchers (000)

Searches (MM)

Searches Per Searcher

Worldwide

754,459

61,036

80.9

Asia-Pacific

257,952

20,295

78.7

Europe

209,678

17,846

85.1

North America

206,278

15,976

77.4

Latin America

49,995

4,784

95.7

Middle East - Africa

30,556

2,134

69.8

*Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

 

NB1: according to these figures above, North America is no-longer the 'power-house' of the search world - having fallen behind Asia-Pacific and Europe. 

Top 10 Search Properties Worldwide*
August 2007
Total World Age 15+, Home and Work Locations**
Source: comScore qSearch 2.0

Search Property

Searches (MM)

Worldwide

61,036

Google Sites

37,094

Yahoo! Sites

8,549

Baidu.com Inc.

3,253

Microsoft Sites

2,166

NHN Corporation

2,044

eBay

1,319

Time Warner Network

1,212

Ask Network

743

Fox Interactive Media

683

Lycos, Inc.

441

* Search properties based on top 50 properties worldwide where search activity is observed. 

** Excludes traffic from public computers such as Internet cafes or access from mobile phones or PDAs.

For more information on comScore qSearch 2.0, visit http://www.comscore.com/contact

 

NB2: wow! according to these figures above, Google has 61% of the worldwide search market: nearly 4 times more market share than Yahoo! and MSN combined.  Now you can see why, when Google talks...people listen.  

Back to the news page

Send this article to a friend:

Bookmark and Share

Accreditations
CIW Professional CIW Associate CIW Designer UKWDA We use Google Sitemaps Google Adwords
Partners
RackspaceFraserShot Photography